Unleash the potential in YOU: Secrets of a successful job search and beyond

Date:	February 15, 2012 from 12:00 pm to 1:30 pm EST
Location:	Columbia University, Morningside Campus, Center for Career Education, Conference Room
Contact:	For further information regarding this event, please contact Elizabeth King by sending email to ek2471@columbia.edu or by calling 212-851-0276.

What do Nike, L�Oreal, Apple and Google have in common? A well-branded identity and strategic marketing plan.

Even the most well-crafted resumes and cover letters can sit in a stack and be passed by other candidates. In 2012, a successful job/internship search is about so much more than what you can fit onto one piece of paper. Do you have what it takes to stand out among the pool of applicants?

Join us for some pizza and an interactive workshop to help YOU create a strong, well-branded professional identity. Specifically, we will cover how to identify your branding message, use social networks and other tools to communicate your brand, and apply your brand successfully to secure employment. You will walk away with valuable information on how to enhance your job search and present yourself in front of employers.

Casual attire.
Registration suggested in advance, but not required.
Resume required? No
Eligibility: This workshop is open to students and alumni of Columbia College, the School of Engineering and Applied Science, the School of General Studies, the Graduate School of Arts and Sciences, the Graduate School of Architecture, Planning and Preservation, the School of the Arts, and the School of Continuing Education.